contact: alanmelson (at) yahoo.com

Resumé


Work Experience

Dec. 2013-present
Vice President, Digital Media and Education / KERA-TV/KERA-FM
Oversee digital content, strategy and operations for major-market public media organization, including television (KERA-TV - PBS), news and information radio (KERA-FM - NPR) and AAA music radio (KKXT-FM).
Jul. 2007-Dec. 2013
Manager/Director of Interactive / KERA-TV/KERA-FM
Oversee Web site operations; explore interactive opportunities and coordinate with partners of public TV/radio station group in top 5 market
Nov. 2005-Jul. 2007
Continuous News Editor/Deputy News Editor / The Dallas Morning News/DallasNews.com
Write, edit and arrange content on newspaper Web site, coordinate online staff and stand in for news editor
Dec. 2001-Nov. 2005
Editor-Producer, Multimedia / Belo Interactive/WFAA-TV/DallasNews.com
Work with TV news staff producing news/multimedia Web content; oversee overnight assignment desk
Aug. 2000-Dec. 2001
News Editor-Producer / Belo Interactive/DallasNews.com
Produced, edited and published content for major market news Web site
Aug. 2000-Jan. 2001
Part-Time On-Air Personality / KKMR 93.3 FM
Weekend shift for alternative rock radio station in Dallas-Fort Worth market
Jan. 2000-Aug. 2000
Office Assistant and Editor / Big Bad Wolf Creative Group
Editing/production and logistical planning of multimedia projects
Aug. 1999-Dec. 2002
Production Coordinator (part time) / TCU-ESPN Regional Sports Network
Produced/voiced elements for college radio network football/basketball game broadcasts

Education

Bachelor of Sciences in Journalism - Broadcast Sequence, Texas Christian University

Skills

Interactive/Design
XHTML, CSS, PHP, Macromedia Dreamweaver/Flash, Adobe Photoshop, CMS/information architecture implementation, social networking, search engine optimization, online advertising
Multimedia
Final Cut Pro, Adobe Premiere, Adobe Audition, podcasting, linear video/audio editing
Writing/Editing
Associated Press style, broadcast, public relations, documentation
Broadcast
On-camera reporting, radio announcing/hosting, Avid iNews, ENCO automation
Learning
Technical/procedural writing; presenting to student and professional groups about online journalism and convergence across the media landscape
- References furnished upon request -

contact: alanmelson (at) yahoo.com